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Pupo

Visual UI/UX 2 —— ArtCenter College Of Design

Timeline

Sep. 2025 - Dec. 2025

Tool

P5.js • Gemini

Contribution Type

Independent

Project Overview

Pupo is a trust-centered dog walking system that helps busy dog owners feel reassured while their dog is being walked. By combining a smart collar with a companion app, it makes signs of care visible in real time.

Problem

Once a walk begins, busy dog owners lose visibility, and existing platforms focus on booking and summaries rather than providing reassurance during the walk itself.

Solution

Pupo captures real-time signals such as location and behavior and translates them into calm, glanceable reassurance, surfacing alerts only when action is needed.

Target Audience

Busy urban dog owners with demanding schedules who rely on walkers, along with professionals who value transparency and accountability in their care.

Understanding the Problem

In an online survey exploring early interest in dog walking services:

37.5% said they would consider using an app.

62.5% said no — primarily due to trust and cost concerns.

Even those intrigued by convenience expressed hesitation

when handing their pet to someone unfamiliar.

In an online survey exploring early interest in dog walking services:

37.5% said they would consider using an app.

62.5% said no — primarily due to trust and cost concerns.

Even those intrigued by convenience expressed hesitation

when handing their pet to someone unfamiliar.

Key Insight

User Needs

Opportunity

hmmm, so what are the Current Platforms?

This is where Pupo come into play

THIS LEAD TO:

Trust breaks during the walk

Ratings and profiles support selection.
But reassurance must happen in real time.

Problem Framing

Current platforms support selection and scheduling.
But they provide limited reassurance during the walk itself.
The experience gap occurs in real time — not before or after.

Design Goal

Create a system that helps dog owners trust what’s happening during the walk, using a smart dog collar to surface real-time signs of care rather than relying on constant alerts.

Concept

Designing trust for the moments you can’t see

Solution Overview

Trust shifts from assumption to verification

Brand Aesthetics

This mood board focuses on soft colors, hand-drawn lines, and playful compositions to evoke friendliness and trust.

Wireframe

These final screens present the polished visual system of Plant Affection

How the System Works

Collar Observes

Getting Started with Pupo

The Home screen combines reflection, guided prompts, and a summary of a person’s micro-joys. Recent reflections are visualized as a blooming shape, highlighting key words and photos from the week or month.